Here are some commonly used acronyms within the search engine marketing world:
SEO = Search Engine Optimization
SEP = Search Engine Positioning
SEM = Search Engine Marketing
SMM = Social Media Marketing
SMO = Social Media Optimization
PRO = Press Release Optimization
CPC = Cost Per Click
CPA = Cost Per Acquisition
CTR = Click Through Rate
PFP = Pay For Performance
PPL = Pay Per Lead
Next post I will give definitions for each term
Thursday, October 9, 2008
PR: 
LD: 
I: 
C: 
SD: 
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